Stevemills

Videos

Your RESULTS M.A.P.

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What is your RESULTS M.A.P.

We all know that we need a map to get somewhere.  We need to know where we are on the map and we need to know where we want to go on the map.  Without that, all roads lead there.

So, in business we need to know where we want to go and we need a map to help us to get there?  Here lie the problems!  Most businesses do not know:

  1. Where they are right now.
  2. Where they want to go
  3. When they want to be there

And they do not have any form of map to get themselves there.

This video is the first video in a series of seven videos I have produced based on the pneumonic of R.E.S.U.L.T.S.  RESULTS is a business growth programme that I have developed over 25 years of study and learning from the best business, marketing and sales experts in the world.

The R in RESULTS stands for – RESULTS M.A.P.  Map in this instance has two meanings.  The formation of a map to get you where you want to go and a Massive Action Plan (M.A.P.)

Go ahead and watch the video NOW…

I hope you enjoyed the video and benefitted from it..  If you did then here is the next step…

You have the following options:
  1. Do nothing and get the same results you’ve always got
  2. If you are a start up, then you need to join The RESULTS Club.  Here is the link and it is a total no brainer!
  3. If you getting towards the £100K turnover, or you are less than £250K, then you need this.
  4. If you turnover £250K to £1million, then this is for you.
  5. And for £1 million + businesses, then take a look at this.

Any questions, please drop me a line.

Steve

Memories – 1985 North of England vs Chinese Taipei: Match 4 – Steve Mills vs Chih Chin-Long

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What a great memory.

Someone recently found this match of me playing against Taipei at Table Tennis.  As far as I know, it’s the only video of me playing in my prime.  Unfortunately, I did not play my best on this occasion, but this is a great memory anyway!

Steve

In 1985 Chinese Taipei competed in their first-ever the Gothenburg World Team Championships finishing first in Category 2 in both the Men’s and Women’s events. Shortly after they visited Bolton in the North of England and competed in two representative matches against a North of England side consisting of Donald Parker, Steve Turner, Steve Mills, Nigel Eckersley, Stephen Scowcroft, Joy Grundy and Jean Parker.

In this video, Steve Mills plays against Chih Chin-long.

Steve Mills is a former international professional table tennis player who still competes today at the top level for his age group and is passionate about his table tennis. Steve, a former England no.6 ranked player, and was in the top 10 for over 10 years.  Steve will be competing in the over 60’s World Table Tennis Championships in May 2021 in Bordeaux.

Since retiring Steve has gone on to set up his own business where he operates as an international speaker, trainer and sales and marketing expert.

Google Adwords – Should you be using it?

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Google Adwords

Or PPC Advertising, as it is often known, is a great form of marketing, but one that is easy to get wrong!

But Why?  Why is so much money wasted doing Google Adwords?  The answer is two-fold:

  1. Google Adwords is very, very good and it is also a very, very sophisticated system.  However, being sophisticated means that it is also complex
  2. Therefore, if you attempt to do Google advertising by yourself and without any training, then often you might as well just flush a load of cash down the toilet

Listen to Steve Mills on Business Connections Live

talking about Google Adwords

Simply the best information I’ve seen about the coronavirus and it’s impact on business by Tony Robbins

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Tony Robbins on what businesses should be doing in these tough times.

This is 100% worth you watching if you are in business.

There are three videos.  One for UK, one for USA and one for Australia.  I have only watched the UK one and it was fantastic!

Here is the link.

Here is what Tony’s website says about it…

Business owners are a special breed – determined. Resolved. The embodiment of self-reliance and self-determination. But it takes more than just these traits to be successful, especially right now. Right now, business owners need tactical how-to guidance so that you can defy the odds and emerge from this challenge with certainty and strength.

To help you do just that, Tony conducted live webinar training with his most trusted financial advisors from Global Accounting Advisors. During these conversations, experts in the US, UK and Australia give you the tangible advice you need to claim your share of the government benefits, apply for loans and keep your employees, and pivot in this new economy. Select your country below for timely expert guidance – and don’t forget to share these valuable webinars with other business owners who could benefit.

Steve Mills

What is happening right now?

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There’s a lot of fear around right now and rightly so.  The coronavirus has changed the world and the world of business. It is well known that the fear of change is one of the most common fears!

I also think it will change the way we do business in the future, with less travel, more online meetings, decreased need for office space, with more people continuing to work from home, etc.

Right now several things are happening in business:

  • Online sales are increasing massively
  • Use of social media is skyrocketing
  • Use of the internet has increased hugely
  • Sales of online advertising have decreased (halved in some cases)
  • Less people are advertising online

The fact that more people are buying and less are advertising and the cost has halved might be an opportunity right now.  Don’t get me wrong – I am not saying we should take advantage of this terrible situation, but neither should we sit back, do no marketing and watch our businesses fade and die.

So I believe NOW is a good time to market your business

Not because you are going to get thousands of sales, but because:

  1. You may get some sales and that might be the difference between success and failure of your business
  2. Your competitors aren’t
  3. Advertising is a lot cheaper than it was just a few weeks ago
  4. When all this is over you don’t want to be starting again from a place of obscurity.  Where no one has heard for you.  You want to be ahead of your competition

So, if you need help because:

  1. You need a new website
  2. You want help with your social media, or you want to out source it to us
  3. You want to outsource and of your marketing needs
  4. You don’t understand digital online marketing and you want someone to do it for you
  5. You understand digital marketing, but you don’t have the time right now
  6. Or, you feel uncertain about what you should be doing right now and you just want some advice

Then get in touch and let’s do an online meeting together.  If you click on the button below you get access to my online diary and you can simply book a time and date for your online meeting.

How will the Coronavirus effect your business?

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Yet another blog post and video about the Coronavirus.  But this one’s different.

Let’s get to work…

1. What is going to happen?

  • Things are going to get worse.
  • The Coronavirus will make people really sick.
  • A small percentage of those people die.
  • Some businesses will close, cease trading, or go bust!
  • It will become harder for some industries than others
  • Lot’s of businesses with reduce, or stop marketing
  • And all that is really bad.

2. What is “everyone” is going to do?

  • People are going to continue to panic
  • Most are going to think there is no point in marketing their business
  • They’re going to panic for two reasons.
  • First, because this is a new virus and it’s pretty nasty.
  • Second, because of the media and social media.

In my opinion, World Health Organisation, or NHS is probably the best place to get your info about this situation.

3. What this means for your business?

I don’t know, but the best answer I can give you is – IT DEPENDS.

1. Are you going to spend your time browsing social media, watching the news all day, and talking back and forth with people about this situation?

2. Or are you going to push your sales and marketing as hard as you can in order to survive and thrive.  Are you going to FOCUS on business?

  • I’d suggest you focus on business, avoid crowds, and wash your hands lots
  • Most of your competition will be following the herd and living in FEAR, while  watching the news for updates on the Coronavirus”.
  • That means they’re NOT promoting. They’re NOT in front of the market. They’re NOT in the game.
  • They are net developing their website, or increasing the number of connections they have on LinkedIn
  • Many of them will stop advertising (or at least slow down).  If this happens on a big scale, the cost of advertising will reduce.

In my opinion now is the time to step up and LEAD.  To do whatever it takes in a legal and ethical way to ensure you survive.

What I’m doing personally:

  • Avoiding large crowds
  • Washing my hands lots
  • Work remotely with my team
  • Keeping my immune system strong and keep fit
  • Push my sales and marketing even more, in order to survive
  • Not go out to networking events
  • Train myself and my team online to constantly improve our sales and marketing knowledge
  • Network online using LinkedIn even more
  • Not attending meetings, other than online meetings
  • Cancel my workshops, but focus on promoting my online training programmes
  • Work on improving my website, and developing a new one
  • Improve the effectiveness of my digital marketing and learn some new skills in terms of video development and editing
  • Pay attention expert health organisations, not the media. 
  • Stay positive.
  • Be determined that my business is going to survive (after all it’s come through a lot of challenges in the past 25 years). 
  • Remembering my No.1 quote – “There’s always a way, if you are committed”
  • Come back from this stronger than when I/we went into it.

You and I can’t do anything about the Coronavirus other than follow the instructions that actual doctors are giving us all.

But I/we CAN do everything that I mentioned above.

The fact is that…

  • Most people aren’t promoting their businesses right now
  • Most people are not aren’t running ads ​
  • Most people are going to run their business into the ground.

I understand if you run a restaurant and if the government closes you down, then there is little you can do, but perhaps you can start a delivery service for the elderly, or perhaps you can start providing food for hospitals.  My point is – you may have to think differently.

My final thought!  We’re going to get through this.  Obsessing over it, worrying about it, and panicking is all OPTIONAL.

I suggest you opt out of that, keep focused and stay safe.​

Steve

P.S. I am just launching a free online training programme this week.  This is a GREAT TIME TO LEARN ONLINE!  Take a look here.

The more marketing you do, the more money you make – Strange isn’t it?

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And yet most businesses don’t do anywhere near enough marketing.

They tell me things like…

  1. I am on LinkedIn, but I don’t do very much
  2. I use social media.  I post on there once per week
  3. I send out a quarterly email newsletter
  4. I speak to our clients when I can
  5. I am often slow at following up on enquiries
  6. When I do networking I don’t ever really follow people up afterwards
If you want to put a STOP to the statements above once and for all, then take the first step and sign up to our online training here.